Bellylabs was born from a simple yet powerful idea: there must be a better way to care for our dogs. What began with solving the uncertainty around canine pregnancy testing has grown into a broader mission—supporting the vitality and health of dogs everywhere.

Our story started in 2017, when founding member Anni, a lifelong dog enthusiast, set out to make at-home testing easier, more accurate, and less stressful for breeders and pet owners alike. Soon after, Annika—bringing with her a long-standing background as a breeder and extensive experience in the pet industry—joined the journey. Her expertise and passion for canine wellness inspired us to expand our focus beyond pregnancy, driving the development of products that help monitor and improve the overall wellbeing of dogs.

Today, with roots in Helsinki, Finland, and a presence in Delaware, USA, Bellylabs combines innovation, science, and a deep love for animals to create health and wellness testing solutions that bring peace of mind and clarity to breeders, pet owners, and future puppy families worldwide. With the support of leading experts and organizations such as Business Finland and the Centre for Economic Development, Transport and the Environment, we continue to grow—guided by our passion for dogs and commitment to the people who care for them.